Launched in 1988, the website of Kerala Tourism endeavours to promote Kerala - God’s own Country, as a hub of various tourism related activities. The eye-pleasing website comes with 24,000 pages of content on Kerala, including 3,300 videos and 1,500 images. It is available in 11 International and 10 Indian languages. The vibrant website of the Kerala Tourism has been designed to meet the user to explore the website. Navigation scheme has been designed to access the content in minimum number of clicks. It comes with minimal and balanced use of colours for highlighting the contents featured in all pages. The contents of the website like articles, images and videos have been arranged in a manner to ensure easy navigation between pages. The homepage image is used for highlighting a particular event or destination of importance. The header region of the homepage provides information on Kerala at a Glance, How to, For Travellers, For Media, For Business, 3000 Videos, 1500 Images, Message Board and Languages. All major subsections are placed at the footer region of the website with separate hyperlinks like Kerala, Experiences, Specialties, Destinations, and Travel Information etc. The content of the site seems to be updated on regular basis. The site comes with an elaborate Sitemap and search button to facilitate easy searching between pages. The site also offers multiple Media Resources besides videos and images in the form of wallpapers, post cards, screen savers, brochures along with exclusive 3600 View and Kerala Music Downloads. The website is compatible with all major browsers. Links for Facebook, twitter, Google+ and YouTube have also been provided for easy interaction with users.